Follow
Harsha Aeron
Harsha Aeron
GE Global Research Center
Verified email at ge.com
Title
Cited by
Cited by
Year
Application of data mining techniques for customer lifetime value parameters: a review
H Aeron, A Kumar, M Janakiraman
International Journal of Business Information Systems 6 (4), 514-529, 2010
372010
A metric for customer lifetime value of credit card customers
H Aeron, T Bhaskar, R Sundararajan, A Kumar, J Moorthy
Journal of Database Marketing & Customer Strategy Management 15, 153-168, 2008
322008
Data mining framework for customer lifetime value-based segmentation
H Aeron, A Kumar, J Moorthy
Journal of Database Marketing & Customer Strategy Management 19, 17-30, 2012
292012
Genetic Algorithm Technique for Profitability Based Segmentation.
H Aeron, R Sundararajan, T Bhaskar, A Kumar, M Janakiraman
DMIN, 583-589, 2008
2008
The system can't perform the operation now. Try again later.
Articles 1–4