Ross W Johnson

2022202320242 8 5

Bryan HochsteinUniversity of Alabama, Associate Professor of MarketingVerified email at ua.edu
Lisa BeelerAssistant Professor of Marketing at Clemson UniversityVerified email at Clemson.edu
Abhi BhattacharyaUniversity of AlabamaVerified email at ua.edu
Clay VoorheesProfessor and Morris Mayer Endowed Chair, University of AlabamaVerified email at ua.edu
Farnoosh KhodakaramiAssistant Professor of Marketing, San Diego State UniversityVerified email at sdsu.edu
Joseph JohnsonUniversity of MiamiVerified email at miami.edu

Ross W Johnson

Assistant Professor of Marketing, University of North Texas

Verified email at unt.edu


Title Sort by citations Sort by year Sort by title	Cited by Cited by	Year
The salesperson as a knowledge broker: The effect of sales influence tactics on customer learning, purchase decision, and profitability L Bonney, LL Beeler, RW Johnson, B Hochstein Industrial Marketing Management 104, 352-365, 2022	15	2022
What drives business-to-business brands to be conscientious? F Guzmán, F Ahmad, RW Johnson Journal of Product & Brand Management 33 (1), 138-161, 2024		2024
Marketing capability and the turnaround of financially distressed firms A Bhattacharya, J Johnson, A Faramarzi, N Jindal, RW Johnson Journal of the Academy of Marketing Science, 1-21, 2023		2023
Is Your Brand Protected?: Assessing Brand Safety Risks In Digital Campaigns RW Johnson, C Voorhees, F Khodakarami Journal of Advertising Research 63 (3), 205-220, 2023		2023

The system can't perform the operation now. Try again later.

Articles 1–4

Citations per year