| UAE Islamic banking promotional strategies: an empirical review AM Muhammad, MB Basha, G AlHafidh Journal of Islamic Marketing 11 (2), 405-422, 2020 | 51 | 2020 |
| The dilemma of English and its roles in the United Arab Emirates and the Gulf S Troudi, G Hafidh Gulf Research Center, 2017 | 35 | 2017 |
| Challenges to education in the GCC during the 21st century A Mahboob, T Elyas, K Bawazeer Gulf Research Centre Cambridge publication, 2017 | 21 | 2017 |
| Consumer buying behaviour towards organic food–a case of UAE MB Basha, A Ghafar, F Wahid, G Alhafid, E Al Shaer, MF Shamsudin Transnational Marketing Journal 9 (1), 151–166-151–166, 2021 | 9 | 2021 |
| Bank selection for SMEs: an Emirati student perspective MB Basha, AM Muhammad, G Alhafidh Transnational Marketing Journal 9 (1), 63–87-63–87, 2021 | 5 | 2021 |
| SME financing: a UAE entrepreneur perspective AM Muhammad, MB Basha, G Al Hafidh Transnational Marketing Journal 9 (1), 107–127-107–127, 2021 | 5 | 2021 |
| Use of emerging social media platforms in reshaping the UAE Islamic banks’ promotional strategies AM Muhammad, MB Basha, G AlHafidh Journal of Islamic Marketing 15 (2), 338-360, 2024 | 1 | 2024 |
| Organic food purchasing behaviour in Qatar and United Arab Emirates: a comparative case study MB Basha, FSKH Al Ali, PK Balaraman, J Liu, G AlHafidh, R Gupta Journal of Islamic Marketing 15 (5), 1185-1202, 2024 | | 2024 |
| Malaysian Student’s Attitude Towards Organic Food Buying Behaviour MB Basha, L Yesufu, S Busari, G AlHafidh, FSKH Alali International Conference on Business and Technology, 817-830, 2022 | | 2022 |
