Katrin Talke
Katrin Talke
Professor of Marketing, TU Berlin
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How top management team diversity affects innovativeness and performance via the strategic choice to focus on innovation fields
K Talke, S Salomo, K Rost
Research policy 39 (7), 907-918, 2010
Top management team diversity and strategic innovation orientation: The relationship and consequences for innovativeness and performance
K Talke, S Salomo, A Kock
Journal of product innovation management 28 (6), 819-832, 2011
What about design newness? Investigating the relevance of a neglected dimension of product innovativeness
K Talke, S Salomo, JE Wieringa, A Lutz
Journal of product innovation management 26 (6), 601-615, 2009
How to overcome pro‐change bias: incorporating passive and active innovation resistance in innovation decision models
K Talke, S Heidenreich
Journal of Product Innovation Management 31 (5), 894-907, 2014
Innovation field orientation and its effect on innovativeness and firm performance
S Salomo, K Talke, N Strecker
Journal of product innovation management 25 (6), 560-576, 2008
Managing diffusion barriers when launching new products
K Talke, EJ Hultink
Journal of Product Innovation Management 27 (4), 537-553, 2010
Corporate mindset of innovating firms: Influences on new product performance
K Talke
Journal of Engineering and Technology Management 24 (1-2), 76-91, 2007
Measuring new product portfolio innovativeness: How differences in scale width and evaluator perspectives affect its relationship with performance
C Schultz, S Salomo, K Talke
Journal of Product Innovation Management 30, 93-109, 2013
The impact of the corporate mind‐set on new product launch strategy and market performance
K Talke, EJ Hultink
Journal of Product Innovation Management 27 (2), 220-237, 2010
Can ambient scent enhance the nightlife experience?
HNJ Schifferstein, KSS Talke, DJ Oudshoorn
Chemosensory perception 4, 55-64, 2011
Einführung von Innovationen: Marktorientierte strategische und operative Aktivitäten als kritische Erfolgsfaktoren
K Talke
Springer-Verlag, 2015
A competence‐based model of initiatives for innovations
K Talke, S Salomo, N Mensel
Creativity and Innovation Management 15 (4), 373-384, 2006
Conveying effective message content when launching new industrial products
K Talke, G Colarelli O'Connor
Journal of Product Innovation Management 28 (6), 943-956, 2011
Information in launch messages: Stimulating the adoption of new high‐tech consumer products
K Talke, D Snelders
Journal of Product Innovation Management 30 (4), 732-749, 2013
Consequences of mandated usage of innovations in organizations: developing an innovation decision model of symbolic and forced adoption
S Heidenreich, K Talke
AMS Review 10 (3-4), 279-298, 2020
Functional management competence and growth of Young Technology‐Based Firms
S Salomo, J Brinckmann, K Talke
Creativity and Innovation Management 17 (3), 186-203, 2008
Market information processing in new product development: The importance of process interdependency and data quality
EJ Hultink, K Talke, A Griffin, E Veldhuizen
IEEE Transactions on Engineering Management 58 (2), 199-211, 2010
A matter of perspective: design newness and its performance effects
K Talke, S Müller, JE Wieringa
International Journal of Research in Marketing 34 (2), 399-413, 2017
How a corporate mindset drives product innovativeness
K Talke
Zeitschrift für Betriebswirtschaft. Special, 45-68, 2007
A novel approach for predicting and understanding consumers' sense of design similarity
TF Schreiner, T Fandrich, M Heitmann, K Talke
Journal of Product Innovation Management 34 (6), 790-820, 2017
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