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Dr. Sharon Schembri
Dr. Sharon Schembri
TAFE Queensland
Verified email at tafeqld.edu.au - Homepage
Title
Cited by
Cited by
Year
Brand consumption and narrative of the self
S Schembri, B Merrilees, S Kristiansen
Psychology & marketing 27 (6), 623-637, 2010
3852010
Rationalizing service logic, or understanding services as experience?
S Schembri
Marketing Theory 6 (3), 381-392, 2006
3582006
Reframing brand experience: The experiential meaning of Harley–Davidson
S Schembri
Journal of Business Research 62 (12), 1299-1310, 2009
3142009
Online brand communities: Constructing and co-constructing brand culture
S Schembri, L Latimer
Journal of marketing management 32 (7-8), 628-651, 2016
1502016
Service quality and the consumer's experience: Towards an interpretive approach
S Schembri, J Sandberg
Marketing theory 2 (2), 189-205, 2002
1272002
Brand‐self identity narratives in the James Bond movies
H Cooper, S Schembri, D Miller
Psychology & Marketing 27 (6), 557-567, 2010
1202010
Visual ethnography: Achieving rigorous and authentic interpretations
S Schembri, MV Boyle
Journal of Business Research 66 (9), 1251-1254, 2013
1172013
The experiential meaning of service quality
S Schembri, J Sandberg
Marketing Theory 11 (2), 165-186, 2011
812011
Experiencing health care service quality: through patients’ eyes
S Schembri
Australian health review 39 (1), 109-116, 2014
442014
Digital consumers as cultural curators: the irony of Vaporwave
S Schembri, J Tichbon
Arts and the Market 7 (2), 191-212, 2017
272017
Subculture as learning context: Subcultural music consumption as language, channel and journey
E Ulusoy, S Schembri
Consumption Markets & Culture 21 (3), 239-254, 2018
242018
Marketing Principles PDF
OC Ferrell, O Niininen, B Lukas, S Schembri, WM Pride
Cengage Learning Australia, 2014
212014
Buyer-seller relationships: Australasian research and reflections
RJ Varey, R Baxter, RJ Brodie, RW Brookes, C Plewa, P Quester, ...
Journal of Customer Behaviour 4 (1), 127-146, 2005
162005
David and Goliath: Underdogs, Misfits, and the Art of Battling Giants
S Schembri
Journal of Product & Brand Management 23 (7), 581-583, 2014
152014
The paradox of a legend: A visual ethnography of Harley-Davidson in Australia
S Schembri
Journal of Management & Organization 14 (4), 386-398, 2008
152008
The affordable care act, the Medicaid coverage gap, and Hispanic consumers: a phenomenology of Obamacare
S Schembri, S Ghaddar
Journal of Consumer Affairs 52 (1), 138-165, 2018
122018
Understanding service quality through experience: unveiling the consumers' perspective
S Schembri, J Sandberg
3 rd International Critical Management Studies Conference, Lancaster …, 2003
122003
Marketing Principles with Student Resource Access 12 Months
WM Pride, OC Ferrell, B Lukas, S Schembri, O Niininen, R Casidy
Cengage AU, 2017
82017
Food, poverty and health: the lived experience for SNAP recipients
S Schembri
Journal of Social Marketing 10 (1), 139-152, 2020
62020
Marketing Principles, 3rd Asia-Pacific ed
W Pride, OC Ferrell, BA Lukas, S Schembri, O Niininen, E Casidy
Cengage, 2018
52018
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