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Co-authors
- Klaus WertenbrochINSEAD, Professor of Marketing and Novartis Chaired Professor of Management and the EnvironmentVerified email at insead.edu
- Haiyang YangJohns Hopkins UniversityVerified email at jhu.edu
- Itamar SimonsonProfessor of marketing, stanford universityVerified email at stanford.edu
- baba shivProfessor of Marketing, Stanford UniversityVerified email at stanford.edu
- Stephen Michael NowlisAugust A Busch Jr. Distinguished Professor of Marketing, Washington University in St LouisVerified email at wustl.edu
- Ravi DharYale School of ManagementVerified email at yale.edu
- Marcel ZeelenbergProfessor of Economic Psychology, Tilburg University. Vrije Universiteit Amsterdam.Verified email at uvt.nl
- Geoff TomainoAssistant Professor of Marketing, University of FloridaVerified email at ufl.edu
- On AmirProfessor of Marketing, UC San Diego, Rady School of ManagementVerified email at ucsd.edu
- Gal ZaubermanYale UniversityVerified email at yale.edu
- Asaf MazarThe Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Joachim VosgerauProfessor of Marketing, Bocconi UniversityVerified email at unibocconi.it
- Wendy WoodBehavioral scientist, Provost Professor Emerita, University of Southern CaliforniaVerified email at usc.edu
- J. George ShanthikumarKrannert School of Management, Purdue UniversityVerified email at purdue.edu
- Daniel KahnemanPrinceton University (Emeritus)Verified email at princeton.edu
- Eitan gerstnerProfessor Emeritus of Management, Technion, IsraelVerified email at technion.ac.il
- William W. MadduxKenan-Flagler Business School, University of North Carolina at Chapel HillVerified email at kenan-flagler.unc.edu
- Yaacov TropeNew York UniversityVerified email at nyu.edu
- Alicea LiebermanUCLA Anderson School of ManagementVerified email at anderson.ucla.edu