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Md Nazmus Sakib
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Does parasocial interaction with weight loss vloggers affect compliance? The role of vlogger characteristics, consumer readiness, and health consciousness
MDN Sakib, M Zolfagharian, A Yazdanparast
Journal of Retailing and Consumer Services 52, 101733, 2020
1782020
The Impact of Social Media Marketing on University Students’ Brand Loyalty
S Hossain, MN Sakib
International Journal of Marketing and Business Communication 5 (3), 1-7, 2016
732016
A cross-cultural analysis of ridesharing intentions and compliance with COVID-19 health guidelines: The roles of social trust, fear of COVID-19, and trust-in-God
MN Sakib, F Hasan, M Al-Emran, R Felix
Journal of Retailing and Consumer Services 71, 103207, 2023
102023
Analysis of Factors Influencing E-WOM Credibility
FT Zohora, N Choudhury, MN Sakib
International Journal of Marketing & Business Communication 6 (2), 8, 2017
102017
How YouTube Health Vloggers Influence Viewer Compliance: The Interplay between Vlogger Characteristics, Parasocial Interaction, and Viewer Characteristics
MN Sakib
The University of Texas Rio Grande Valley, 2020
32020
Parental Attitude toward Child's Sports Involvement in Bangladesh: An Empirical Review on the Influencing Factors
S Hossain, N Sakib
Asian Journal of Research in Marketing 5 (2), 30-43, 2016
12016
The effects of consumer brand engagement on brand love in sharing economy
TP Tran, SH Lee, MN Sakib
Journal of Marketing Theory and Practice, 2024
2024
Trust-in-government and social economic norms: assessing the heterogeneity of consumers in the USA and Mexico using the VBN theory
SE Robles-Avila, MN Sakib
International Journal of Emerging Markets, 2023
2023
Factors Affecting Customers Attitude towards Market Offering: A Study on Texas Soccer Academy.
N Shamima, M Sakib, MF Islam
ASA University Review 9 (2), 2015
2015
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Articles 1–9