Follow
Ulrike de Brentani
Ulrike de Brentani
Distinguished Professor Emerita of Marketing, John Molson School of Business, Concordia University
Verified email at concordia.ca
Title
Cited by
Cited by
Year
Innovative versus incremental new business services: different keys for achieving success
U de Brentani
Journal of Product Innovation Management 18 (3), 169-187, 2001
11162001
The fuzzy front end of new product development for discontinuous innovations: A theoretical model
SE Reid, U De Brentani
Journal of product innovation management 21 (3), 170-184, 2004
10812004
Success and failure in new industrial services
U De Brentani
Journal of Product Innovation Management: An International Publication of …, 1989
7151989
Success factors in developing new business services
U Brentani
European Journal of marketing 25 (2), 33-59, 1991
6401991
New industrial financial services: what distinguishes the winners
RG Cooper, U De Brentani
Journal of Product Innovation Management 8 (2), 75-90, 1991
5501991
Corporate culture and commitment: impact on performance of international new product development programs
U De Brentani, EJ Kleinschmidt
Journal of product innovation management 21 (5), 309-333, 2004
4362004
New industrial service development: Scenarios for success and failure
U De Brentani
Journal of Business Research 32 (2), 93-103, 1995
4011995
Performance of global new product development programs: a resource‐based view
EJ Kleinschmidt, U De Brentani, S Salomo
Journal of Product innovation management 24 (5), 419-441, 2007
3832007
Developing new business-to-business professional services: what factors impact performance?
U De Brentani, E Ragot
Industrial Marketing Management 25 (6), 517-530, 1996
3081996
The Fuzzy Front‐End of Discontinuous Innovation: Insights for Research and Management
U de Brentani, SE Reid
Journal of Product Innovation Management 29 (1), 2012
2412012
Success in global new product development: Impact of strategy and the behavioral environment of the firm
U De Brentani, EJ Kleinschmidt, S Salomo
Journal of product innovation management 27 (2), 143-160, 2010
2152010
Developing successful new financial services for businesses
U De Brentani, RG Cooper
Industrial Marketing Management 21 (3), 231-241, 1992
2041992
The new product process in financial services: strategy for success
U De Brentani
International Journal of Bank Marketing 11 (3), 15-22, 1993
1821993
Criteria for screening new industrial products
RG Cooper, U De Brentani
Industrial Marketing Management 13 (3), 149-156, 1984
1421984
How Formal Control Influences Decision‐Making Clarity and Innovation Performance
C Schultz, S Salomo, U de Brentani, EJ Kleinschmidt
Journal of Product Innovation Management 30 (3), 430-447, 2013
1352013
Market Vision and Market Visioning Competence: Impact on Early Performance for Radically New, High‐Tech Products*
SE Reid, U De Brentani
Journal of product innovation management 27 (4), 500-518, 2010
1162010
Managing new product development teams in a globally dispersed NPD program
S Salomo, EJ Keinschmidt, U De Brentani
Journal of Product Innovation Management 27 (7), 955-971, 2010
982010
Do firms need a custom‐designed new product screening model?
U de Brentani
Journal of Product Innovation Management 3 (2), 108-119, 1986
751986
Market Vision and the Front End of NPD for Radical Innovation: The Impact of Moderating Effects
SE Reid, U de Brentani
Journal of Product Innovation Management 29 (S1), 124-139, 2012
682012
Information processing and firm‐internal environment contingencies: Performance impact on global new product development
E Kleinschmidt, U De Brentani, S Salomo
Creativity and Innovation Management 19 (3), 200-218, 2010
662010
The system can't perform the operation now. Try again later.
Articles 1–20