Amran Harun
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The influence of environmental knowledge and concern on green purchase intention the role of attitude as a mediating variable
AHL Aman, A Harun, Z Hussein
British Journal of Arts and Social Sciences 7 (2), 145-167, 2012
The effect of brand image on overall satisfaction and loyalty intention in the context of color cosmetic
SL Sondoh, MW Omar, NA Wahid, I Ismail, A Harun
Asian Academy of Management Journal 12 (1), 83-107, 2007
JL Wilson Kong, Amran Harun, Rini Suryati Sulong
International Journal of Asian Social Sciences 4 (8), 924-939, 2014
Examining the mediating effect of attitude towards electronic words-of mouth (eWOM) on the relation between the trust in eWOM source and intention to follow eWOM among …
NTA Zainal, A Harun, J Lily
Asia Pacific Management Review 22 (1), 35-44, 2017
Understanding factors that influence house purchase intention among consumers in Kota Kinabalu: an application of buyer behavior model theory
J Chia, A Harun, AWM Kassim, D Martin, N Kepal
Journal of Technology Management and Business 3 (2), 2016
Mediating effect of customer satisfaction on perceived product quality, perceived value, and their relation to brand loyalty
AWM Kassim, OA Igau, A Harun, S Tahajuddin
International Journal of Research in Management & Business Studies 1 (2), 13-18, 2014
The influences of service marketing mix on customer loyalty towards Umrah travel agents: Evidence from Malaysia
B Othman, A Harun, W Rashid, S Nazeer, A Kassim, K Kadhim
Management Science Letters 9 (6), 865-876, 2019
The impact of Umrah service quality on customer satisfaction towards Umrah travel agents in Malaysia
B Othman, A Harun, W Rashid, R Ali
Management Science Letters 9 (11), 1763-1772, 2019
Smartphone dependency and its impact on purchase behavior
A Harun, TS Liew, AW Mohd Kassim, RS Sulong
Asian Social Science Journal 11 (26), 196-211, 2015
Managing Local Brands in Facing Challenges of Globalization: Be a Local or Global Leader?,
A Amran Harun, A. Kassim, A.W., Igau, A., Tahajuddin, S., and Al Swidi
European Journal of Social Sciences 17 (2), 254-265, 2010
The Concept of Culture of Brand Origin (COBO) a new paradigm in the evaluation of origin effect
A Harun, NA Wahid, O Mohammad, J Ignatius
International Journal of Academic Research in Business and Social Sciences 1 …, 2011
Why customers do not buy counterfeit luxury brands? Understanding the effects of personality, perceived quality and attitude on unwilligness to purchase
A Harun, N Bledram, NM Suki, Z Hussein
Labuan e-Journal of Muamalat and Society 6, 14-29, 2012
Consumer acceptance towards aquaponic products
M Tamin, A Harun, A Estim, S Saufie, S Obong
IOSR Journal of Business and Management (IOSR-JBM) 17 (8), 49-64, 2015
The effects on customer satisfaction and customer loyalty by integrating marketing communication and after sale service into the traditional marketing mix model of Umrah travel …
BA Othman, A Harun, NM De Almeida, ZM Sadq
Journal of islamic marketing, 2020
Social media experience, attitude and behavioral intention towards umrah package among generation X and Y
A Muslim, A Harun, D Ismael, B Othman
Management Science Letters 10 (1), 1-12, 2020
Benefits of Facebook fan/brand page marketing and its influence on relationship commitment among Generation Y: Empirical evidence from Malaysia
NAA Radzi, A Harun, T Ramayah, AWM Kassim, J Lily
Telematics and Informatics 35 (7), 1980-1993, 2018
Issues and challenges faced by Malaysian umrah travel Agencies in providing excellent marketing mix services to umrah pilgrims
BA Othman, AB Harun, S Nazeer
The Journal of Social Sciences Research, 611-618: 2, 2018
Structural relationships between perceived risk and consumers unwillingness to buy home appliances online with moderation of online consumer reviews
S Ibrahim, NM Suki, A Harun
Asian Academy of Management Journal 19 (1), 73, 2014
Growth performance of tomato plant and Genetically Improved Farmed Tilapia in combined aquaponic systems.
S Syafiqah, E Abentin, T Masran, H Amran, O Salleh, M Saleem
Asian Journal of Agricultural Research 9 (3), 95-103, 2015
Antecedents and outcomes of brand management from the perspective of resource based view (RBV) theory
IA Gisip, A Harun
Mediterranean Journal of Social Sciences 4 (10), 432-432, 2013
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