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osman mohamad
osman mohamad
Adjunct Prof, Faculty of Management, Multimedia University
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Title
Cited by
Cited by
Year
Does Image of Country-of-origin Matter to Brand Equity?
M NM Yasin, MN Noor, O Mohamad
Journal of Product and Brand Management 16 (1), 38-48, 2007
10972007
The impact of service quality on customer loyalty: A study of banks in Penang, Malaysia
LL Kheng, O Mahamad, T Ramayah
International journal of marketing studies 2 (2), 57, 2010
6972010
Green product purchase intention: Some insights from a developing country
T Ramayah, JWC Lee, O Mohamad
Resources, conservation and recycling 54 (12), 1419-1427, 2010
6682010
Service quality, customer satisfaction and loyalty: a test of mediation
O Mahamad, T Ramayah, R Mosahab
International business research 3 (4), 72, 2010
6492010
International risk perceptions and mode of entry: a case study of Malaysian multinational firms
ZU Ahmed, O Mohamad, B Tan, JP Johnson
Journal of Business Research 55 (10), 805-813, 2002
2232002
Export promotion programs of Malaysian firms: An international marketing perspective
ZU Ahmed, O Mohamad, J Johnson
Journal of Business Research 55 (10), 831-843, 2002
1482002
Does' made in...'matter to consumers? A Malaysian study of country of origin effect
O Mohamad, ZU Ahmed, ED Honeycutt Jr, TH Tyebkhan
Multinational Business Review 8 (2), 69-69, 2000
1262000
Testing the dimensionality of Consumer Ethnocentrism Scale (CETSCALE) among a young Malaysian consumer market segment
T Poh-Chuin, M Osman
African Journal of Business Management 5 (7), 2805-2816, 2011
1012011
Islamic social business to alleviate poverty and social inequality
MN Aziz, OB Mohamad
International Journal of Social Economics, 2016
812016
The market orientation–performance relationship: The empirical link in export ventures
CC Julian, O Mohamad, ZU Ahmed, S Sefnedi
Thunderbird International Business Review 56 (1), 97-110, 2014
812014
Effects of skepticism on consumer response toward cause-related marketing in Malaysia
MM Anuar, O Mohamad
International business research 5 (9), 98, 2012
682012
The determinants of housing satisfaction level: A study on residential development project by Penang Development Corporation (PDC)
M Jaafar, NL Hasan
Jurnal Kemanusiaan 3 (2), 2005
662005
Technology adoption among small and medium enterprises (SME's): A research agenda
T Ramayah, M Osman, A Omar, M Marimuthu
World Academy of Science, Engineering and Technology. Proceedings 3 (5), 512-515, 2009
632009
Corporate Entrepreneurship and Firm Performance: The Role of Business Environment as a Moderator.
O Mohamad, T Ramayah, H Puspowarsito, D Natalisa, DPE Saerang
IUP Journal of Management Research 10 (3), 2011
572011
Technology Acceptance Model: is it applicable to users and non users of internet banking
T Ramayah, JJ Ma’ruf, M Jantan, M Osman
The proceedings of the international Seminar, Indonesia-Malaysia, the role …, 2002
572002
Technology usage among owners/managers of SME’s: The role of demographic and motivational variables
T Ramayah, R Siron, N Dahlan, O Mohamad
The proceedings of the 6th Annual Asian-Pacific Forum for Small Business on …, 2002
562002
Intention to purchase via the internet: A comparison of two theoretical models
JJ Ma’ruf, O Mohamad, T Ramayah
Asian Academy of Management Journal 10 (1), 79-95, 2005
552005
Determining factors for the usage of web-based marketing applications by small and medium enterprises (SMEs) in Malaysia
A Omar, T Ramayah, LB Lin, O Mohamad, M Marimuthu
Journal of Marketing Development and Competitiveness 5 (2), 70-86, 2011
542011
Outsourcing: is the social exchange theory still relevant in developing countries?
JWC Lee, O Mohamad, T Ramayah
Journal of Research in Interactive Marketing, 2010
522010
Purchase preference of selected Malaysian motorcycle buyers: the discriminating role of perception of country of origin of brand and ethnocentrism
NC Yeong, O Mohamad, T Ramayah, A Omar
Asian Academy of Management Journal of Accounting and Finance 12 (1), 1-22, 2007
482007
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