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Professor Adegbuyi Omotayo Adeniyi, PhD
Professor Adegbuyi Omotayo Adeniyi, PhD
Professor of Marketing and Entrepreneurship, Covenant University, Ota, Ogun State
Verified email at covenantuniversity.edu.ng - Homepage
Title
Cited by
Cited by
Year
Government financial support and financial performance of SMEs
F Peter, O Adegbuyi, M Olokundun, AO Peter, AB Amaihian, AS Ibidunni
Academy of Strategic Management Journal 17, 2018
1152018
Effect of social media marketing on small scale business performance in Ota-Metropolis, Nigeria
OA Adegbuyi, FA Akinyele, ST Akinyele
International Journal of Social Sciences and Management 2 (3), 275-283, 2015
1122015
Percieved value dimensions on online shopping intention: The role of trust and culture
A Mosunmola, O Adegbuyi, O Kehinde, M Agboola, M Olokundun
Academy of Strategic Management Journal 18 (1), 1-20, 2019
662019
Nexus between informal networks and risk-taking: Implications for improving the performance of small and medium enterprises (SMEs) in Nigeria
FA LAWAL, OA Adegbuyi, OO Iyiola, OE AYOADE, AA Taiwo
Academy of Strategic Management Journal 17 (2), 1-14, 2018
472018
Small and medium scale enterprises: Pivotal to sustainable economic development: The Nigerian experience
OJ Kehinde, AJ Abiodun, O Adegbuyi, H Oladimeji
International Journal of Current Research 8 (1), 1-10, 2016
382016
Marketing Concept And The Satisfaction of Consumer Needs: The Nigerian Consumers Experience
OJ Kehinde, O Adegbuyi, M Akinbode, T Borishade
Research journali’s Journal of Marketing 4 (1), 1-15, 2016
352016
Modelling the relationship between entrepreneurial climate and venture performance: The moderating role of entrepreneurial competencies
FA LAWAL, OO Iyiola, OA Adegbuyi, OO Ogunnaike, AA Taiwo
Academy of Entrepreneurship Journal 24 (1), 1-16, 2018
342018
ASSESSING THE INFLUENCE OF ENTREPRENEURIAL ORIENTATION ON SMALL AND MEDIUM ENTERPRISES’PERFORMANCE
EOON SMALL
International Journal of Entrepreneurship 22 (4), 2018
322018
Archival review of the influence of organizational strategy on organizational performance
A Adegbuyi, AO Oke, RE Worlu, AM Ajagbe
the Proceedings of the Covenant University International Conference on …, 2015
322015
Exploring alternative financing for entrepreneurship development in Nigeria: Surmounting challenges
FA Lawal, OO Iyiola, OA Adegbuyi
Journal of Entrepreneurship Education 21 (2), 1-11, 2018
292018
Assessing the influence of consumer perceived value, trust and attitude on purchase intention of online shopping
A Mosunmola, A Omotayo, A Mayowa
Proceedings of the 9th International Conference on E-Education, E-Business …, 2018
282018
Empirical evidence of organizational knowledge from a typological perspective and its linkages with performance
AS Ibidunni, CL Moses, OA Adegbuyi, M Oladosun, M Olokundun
International Journal of Sociotechnology and Knowledge Development (IJSKD …, 2018
242018
An empirical investigation of direct and indirect effect of personality traits on entrepreneurs’ commitment of SMES
O Ayoade Ezekiel, OO Ogunnaike, A Omotayo
Journal of Entrepreneurship Education 21, 1-11, 2018
192018
ENTREPRENEURS'COMMITMENT AND BUSINESS PERFORMANCE IN A RECESSED ECONOMY
O Ayoade, O Adegbuyi, O Ogunnaike
ICERI2017 Proceedings, 8390-8397, 2017
192017
Relationship marketing: The antidote for effective sales performance in the Nigerian banking industry
OJ Kehinde, AO Adegbuyi, TT Borishade
Researchjornali’s Journal of Management 4 (2), 1-12, 2016
182016
State-society relations in Nigeria: democratic consolidation, conflicts and reforms
KC Omeje
(No Title), 2007
152007
Analysis of inventory management practices for optimal economic performance using ABC and EOQ models
E Kehinde Busola, O Ogunnaike Olaleke, O Adegbuyi
International Journal of Management (IJM) 11 (7), 2020
142020
Nigerian socio-economic development: The roles and challenges of small and medium enterprises development agency of Nigeria (SMEDAN) a descriptive perspective
AA Adegbuyi, OI Fadeyi, OJ Kehinde, OA Adegbuyi
3rd International Conference on African Development Issues, 217-221, 2016
142016
Strategic Roles of Branding on Organisation Sales Performance
Adegbuyi .O.A, MA Ajagbe, K O.J, AAA A.O
International Journal of Current Research 7 (10), 23835-23841, 2015
142015
Contemporary marketing strategies and performance of agricultural marketing firms in South-West Nigeria
AO Adeniyi
142011
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