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Associate Professor Dr Alireza Rousta
Associate Professor Dr Alireza Rousta
Associate Professor of Marketing at Islamic Azad University.
Verified email at iauec.ac.ir
Title
Cited by
Cited by
Year
Food tourism value: Investigating the factors that influence tourists to revisit
A Rousta, D Jamshidi
Journal of Vacation Marketing 26 (1), 73-95, 2020
2842020
Brand commitment role in the relationship between brand loyalty and brand satisfaction: phone industry in Malaysia
D Jamshidi, A Rousta
Journal of Promotion Management 27 (1), 151-176, 2021
1002021
The effect of brand personality and brand satisfaction on brand loyalty: a conceptual paper
A Roustasekehravani, ABA Hamid, AA Hamid
Journal of management Research 7 (2), 10, 2015
282015
Do brand personality really enhance satisfaction and loyalty toward brand? A review of theory and empirical research
A Roustasekehravani, ABA Hamid, A Haghkhah, M Pooladireishahri
European Journal of Business and Management 6 (25), 174-183, 2014
232014
Social media destination information features and destination loyalty: does perceived coolness and memorable tourism experiences matter?
D Jamshidi, A Rousta, R Shafei
Current Issues in Tourism 26 (3), 407-428, 2023
222023
Employing the creative approach of brand addiction to develop a model of repurchasing luxury products
M Meijani, A Rousta, D Jamshidi
INNOVATION & CREATIVITY IN HUMAN SCIENCE 10 (4001450), 113-142, 2021
132021
Potential Linkage Between Stock Market Development And Banking Structure Improvement On Economic Growth Of Malaysia
ZP Dariyoush Jamshidi, Nazimah Hussin, Alireza Roustasekehravani
interdisciplinary journal of contemporary research in business 4 (6), 325-333, 2012
92012
Is Self-Esteem Important to Marketing Literature Branding Perspective from Nike’s Sport Wear Industry in Kish Island
MM Dariyoush Jamshidi,Alireza Rousta
SOCIALSCI JOURNAL 5 (2019), 262-276, 2019
82019
Relationship between knowledge management, management styles and organizational performance
MM Hatefi, AR Rousta
QUARTERLY OF ORDER AND SECURITY GUARDS 12 (145001234), 231-252, 2019
82019
Analyzing the Impact of Export Orientations on Export Performance Through Innovation and Internationalization: The Mediation-Moderation Model
A Kazemi, A Rousta, A Na’ami
Interdisciplinary Journal of Management Studies (Formerly known as Iranian …, 2021
62021
Explaining customer loyalty based on brand personality in the home appliance industry, Based on a Grounded Theory approach
R Beigmoradi, A Rousta, E Doshmanziyari
Consumer Behavior Studies Journal 7 (1), 130-144, 2020
62020
Presenting a local marketing model with emphasis on consumers' attitudes in order to buy Iranian products with a customer information behavior approach
E Beiraghipanah, A Askari, A Naami, A Rousta
Human Information Interaction 7 (2), 46-58, 2020
52020
Providing a local model of guerrilla marketing in small and medium-sized start-ups in Iran Based on the theory of corporate information behavior
AH Beigzadeh, A Askari, A Naami, A Rousta
Human Information Interaction 6 (4), 50-64, 2020
52020
The causal model of export entrepreneurship and export market orientation‎ on export performance: A case study of food and agricultural products export companies
A Kazemi, A Rousta, A Na'ami
Journal of System Management 5 (4), 113-124, 2019
52019
presetting a model for selection and developing brand with an emphasis on the role of strategies
A Akhlaghi, A Askari, N Abdollah, A Rousta
Consumer Behavior Studies Journal 9 (1), 75-91, 2022
42022
Explaining the Jihadi performance of managers with emphasis on the Holy Quran, Nahj al-Balagha and the Wise Statements of Grand Ayatollah Khamenei
M Ahmadi, A Rousta
New Approaches to Jihadi Management and Islamic Governance 1 (3), 80-100, 2021
42021
Identifying and ranking the factors affecting the transportation of products from a marketing perspective using the fuzzy analytic hierarchy process approach
SA Hoseini Tabatabaei, A Naami, A Rousta
International journal of research in industrial engineering 10 (3), 187-205, 2021
42021
Investigating the Effect of Effective Factors on Actual Purchase with The Mediating Role of Purchase Intention and The Moderating Role of Iranian Product Type
Aliakbar Shahri Mejarshin, A., Rousta, A.,Naami
Innovation Management and Operations Strategy 2 (1), 96-115, 2021
4*2021
the effect of brand equity and consumer attitude toward advertising to create competitive advantage (case study of 5 star hotels on kish island)
A Rousta, E Bahrami
مدیریت صنعتی 15 (54), 119-134, 2021
42021
Presenting a brand personality marketing model to increase customer loyalty in tourism destinations (Case study: Kish Island)
R Begmoradi, A Rousta, E Doshmanziyari
Islamic Azad University, Marvdasht Branch 11 (43), 223-240, 2021
42021
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