| Smart airport: A review on future of the airport operation A Rajapaksha, N Jayasuriya Global Journal of Management and Business Research 20 (3), 25-34, 2020 | 80 | 2020 |
| The Impact of Social Media Marketing on Brand Equity: A Study of Fashion-Wear Retail in Sri Lanka NA Jayasuriya, F Azam International Review of Management and Marketing 7 (5), 178-183, 2017 | 64 | 2017 |
| The Role of Social Media Marketing on Brand Equity a A Literature Review NA Jayasuriya, SMF Azam, A Khatibi, H Atan, IR Dharmaratne Global Journal of Management And Business Research, 2018 | 42 | 2018 |
| Learners’ satisfaction and commitment towards online learning during COVID-19: A concept paper DUN Ranadewa, TY Gregory, DN Boralugoda, J Silva, NA Jayasuriya Vision 27 (5), 582-592, 2023 | 23 | 2023 |
| The Importance of Factors Influencing on e-WOM Engagement towards Consumer Purchase Intention in Clothing Retailers, Sri Lanka CDW Muniweera, K Balawardhana, MSN Rajapaksha, M Chamara, ... | 11 | 2020 |
| The role of facebook marketing on customer-based brand equity and purchase intention in fashion-wear retail industry, Sri lanka NA Jayasuriya, SMF Azam, A Khatibi, H Atan, IR Dharmaratne Global Journal of Management and Business Research 18 (7), 1-12, 2018 | 9 | 2018 |
| Factors affecting credit card debts: a study among executives in Sri Lanka C Perera, SLK Dayanga, N Jayasuriya International Journal of Science and Research 5 (7), 1495-1504, 2013 | 9 | 2013 |
| Sri Lankan Consumer Attitudes towards Healthy Meals NA Jayasuriya Journal of Marketing and Consumer Research 24, 2016 | 7 | 2016 |
| Online Behavioral Advertising Avoidance in Online Retailing in Sri Lanka U Udadeniya, M Yalegama, A Wickramasinghe, M Mannapperuma, ... Global Journal of Management and Business Research 19 (4), 11-15, 2019 | 6 | 2019 |
| Factors influencing employee motivation in tile manufacturing industry in Sri Lanka N Jayasuriya, WH Kumarasinghe, C Perera Management and Administrative Sciences Review 6 (1), 1-14, 2017 | 6 | 2017 |
| The study on brand loyalty and repeat purchase intention of the shampoo market in Colombo NA Jayasuriya, N Kodippili, KM Perera, L Priyadarshani, BD Wijesekera Journal of Business Studies 7 (1), 2020 | 5 | 2020 |
| The Impact of Facebook Marketing on Customer-Based Brand Equity and Purchase Intention on Fashionwear Retail Industry in Sri Lanka N Jayasuriya Asian Journal of Marketing Management 1 (02), 2022 | 4 | 2022 |
| The impact of social media marketing on customer purchase intention among the fashion-wear customers in Sri Lanka KKC Sandunima, HBJ Bandara, NRD Viduranga, HK Kodagoda, ... Global Journal of Management and Business Research 19 (4), 45-50, 2019 | 4 | 2019 |
| Paradigm: Positivism, Interpretivism, Pragmatists, and Critical Thought N Jayasuriya Social Research Methodology and Publishing Results: A Guide to Non-Native …, 2023 | 1 | 2023 |
| The impact of electronic word of mouth on brand image and purchase intention–a study on hospitality industry in Sri Lanka Y Rathnayake, NA Jayasuriya SLIIT Business Review 1 (01), 59-77, 2021 | 1 | 2021 |
| The Impact of Loyalty Value on Purchase Intention: Comparative Analysis of Healthy Food and Unhealthy Food Advertisements in Sri Lanka. DMNI Dissanayake, NT Seneviratne, LADS Hansasara, LDN Perera, ... Journal of Academic Research in Business and Social Sciences 10 (5), 312–321, 2020 | 1 | 2020 |
| Impact of firm-created and user-generated social media marketing on customers’ purchase intention in the fashionwear industry: evidence from Sri Lanka KC Sandunima, N Jayasuriya South Asian Journal of Marketing, 2024 | | 2024 |
| Product placement versus traditional TV commercials: new insights on their impacts on brand recall and purchase intention D Gamage, N Jayasuriya, N Rathnayake, KM Herath, DPS Jayawardena, ... Journal of Asia Business Studies 17 (6), 1110-1124, 2023 | | 2023 |
| Study of Food Wastage in the Hotel Industry of Sri Lanka WMP Heshan, KUN Sriyananda, R Rathnayake, A Liyanage, ... Faculty of Management and Finance, University of Ruhuna, Matara, Sri Lanka., 2023 | | 2023 |
| Factors Influencing the Gender Imbalance of the Logistics Sector in Sri Lanka UD Wanigasooriya, LLS Perera, MP Madhubashani, VN Rajapaksha, ... Faculty of Management and Finance, University of Ruhuna, Matara, Sri Lanka, 2023 | | 2023 |
S. M. Ferdous AzamAssociate Professor, Management & Science University MalaysiaVerified email at msu.edu.my
