| Redefining rural tourism in Malaysia: A conceptual perspective V Nair, UT Munikrishnan, SD Rajaratnam, N King Asia Pacific Journal of Tourism Research 20 (3), 314-337, 2015 | 85 | 2015 |
| Service quality and previous experience as a moderator in determining tourists’ satisfaction with rural tourism destinations in Malaysia: A partial least squares approach SD Rajaratnam, UT Munikrishnan, SP Sharif, V Nair Procedia-Social and Behavioral Sciences 144, 203-211, 2014 | 78 | 2014 |
| Destination quality and tourists’ behavioural intentions: rural tourist destinations in Malaysia V Nair, K Hussain, LM Chiun, MNA Ragavan, SD Rajaratnam, SP Sharif, ... Worldwide Hospitality and Tourism Themes, 2015 | 70 | 2015 |
| A survey on business success factors influencing budget hotels in Klang Valley' UT Munikrishnan, B Veerakumaran Journal of global entrepreneurship 2 (1), 21-35, 2012 | 11 | 2012 |
| Destination quality and tourists’ behavioural intentions: rural tourist destinations in Malaysia. Worldwide Hospitality and Tourism Themes, 7 (5), 463–472 SD Rajaratnam, V Nair, SP Sharif, UT Munikrishnan WHATT-06-2015-0026, 2015 | 5 | 2015 |
| Disintermediation threat: do small medium traditional travel agencies in Malaysia embrace ICT adequately? UT Munikrishnan, NS Imm, HJ Ann, RN Raja Yusof Pertanika Journal of Social Sciences & Humanities 27 (1), 2019 | 3 | 2019 |
| Local Residents’ Participation in Rural Tourism: The case of KOPEL in Kinabatangan, Sabah, Malaysia UT Munikrishnan, SD Rajaratnam, P Mura, V Nair Asia-Pacific Journal of Innovation in Hospitality and Tourism APJIHT 181, 2015 | 2 | 2015 |
| Job creation in small, micro and medium enterprises (SMMTEs) UT Munikrishnan, B Verakumaran TEAM Journal of Hospitality &Tourism 6 (1), 12-23, 2009 | 2 | 2009 |
| Survival and competitiveness of traditional travel agencies in Malaysia: a qualitative enquiry UT Munikrishnan, AA Mamun International Journal of Culture, Tourism and Hospitality Research, 2021 | | 2021 |
| Female labour participation in peninsular Malaysia, 1990-2001 UT Munikrishnan Universiti Malaya, 2003 | | 2003 |
| Drivers and Inhibitors of ICT Adoption in Malaysian Travel Agencies: TOE Perspective UMAT MUNIKRISHNAN, NGS IMMA, H ANNa, R NERINA, R YUSUF | | |
