Credibility of online reviews and initial trust: The roles of reviewer’s identity and review valence S Kusumasondjaja, T Shanka, C Marchegiani Journal of Vacation Marketing 18 (3), 185-195, 2012 | 363 | 2012 |
Endorsement and visual complexity in food advertising on Instagram S Kusumasondjaja, F Tjiptono Internet Research 29 (4), 659-687, 2019 | 221 | 2019 |
The roles of message appeals and orientation on social media brand communication effectiveness: An evidence from Indonesia S Kusumasondjaja Asia Pacific Journal of Marketing and Logistics 30 (4), 1135-1158, 2018 | 141 | 2018 |
Exploring the role of visual aesthetics and presentation modality in luxury fashion brand communication on Instagram S Kusumasondjaja Journal of Fashion Marketing and Management: An International Journal 24 (1 …, 2020 | 124 | 2020 |
Anger punishes, compassion forgives: how discrete emotions mitigate double standards in consumer ethical judgment F Septianto, F Tjiptono, S Kusumasondjaja Journal of Retailing and Consumer Services 53, 101979, 2020 | 36 | 2020 |
Efektivitas social media advertising: Peran brand familiarity dan kongruensi endorser S Kusumasondjaja Jurnal manajemen dan kewirausahaan 16 (1), 83-92, 2014 | 19 | 2014 |
Information quality, homophily, and risk propensity: Consumer responses to online hotel reviews S Kusumasondjaja Journal of Economics, Business, & Accountancy Ventura 18 (2), 241-252, 2015 | 18 | 2015 |
Trust and commitment relationships in virtual brand community S Kusumasondjaja Australian and New Zealand Marketing Academy Conference, Melbourne, 2009 | 15 | 2009 |
Identitas Sosial, Norma Kelompok, Kepercayaan Dan Online Helping Behavior Pada Komunitas Sosial Berbasis Facebook S Kusumasondjaja MIX: Jurnal Ilmiah Manajemen 6 (2), 156734, 2016 | 13 | 2016 |
Respon konsumen pada mobile advergames: intrusiveness dan irritation S Kusumasondjaja Journal of Technology Management 15 (3), 206-223, 2016 | 10 | 2016 |
Comparing the effectiveness of information framing strategy on utilitarian and hedonic food product packaging S Kusumasondjaja Jurnal Manajemen & Agribisnis 15 (1), 44-44, 2018 | 8 | 2018 |
Credibility of online reviews and initial online trust in hotel services: the roles of similarity and review quality S Kusumasondjaja, T Shanka, C Marchegiani Proceedings of Australian and New Zealand Marketing Academy Conference, 2011 | 7 | 2011 |
Pengaruh Persepsi Desain Toko Terhadap Store Repatronage Intentions Dengan Shopping Experience Costs Sebagai Intervening Di Toko Elektronik “X” Surabaya S Gunawan, R Rilantiana, S Kusumasondjaja Jurnal Manajemen Teori & Terapan 2 (1), 24-44, 2009 | 7 | 2009 |
Commitment to online community and continuance intention: issue involvement, interactivity, and social interaction S Kusumasondjaja Jurnal Bisnis dan Manajemen 18 (2), 90-103, 2017 | 6 | 2017 |
Building social media engagement on Instagram by using visual aesthetics and message orientation strategy: A content analysis on Instagram content of Indonesia tourism destinations S Kusumasondjaja Journal of International Conference Proceedings 4 (3), 129-138, 2021 | 3 | 2021 |
Gift Giving Behavior Among Millennials, the Use of Photo Elicitation Interview To Discover Consumer Insight H Rachmahani, S Kusumasondjaja ASEAN Marketing Journal 12 (1), 6, 2021 | 3 | 2021 |
Travelers’ responses to online information on consumer-generated media for travel-related services S Kusumasondjaja Curtin University, 2012 | 3 | 2012 |
Visual aesthetics, vividness, and message types in luxury brand communication on instagram S Kusumasondjaja Global Marketing Conference, 20-21, 2018 | 2 | 2018 |
Perbandingan efektivitas healthy food advertising di instagram dengan perbedaan visual aesthetics dan information quality S Kusumasondjaja INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia 6 (2), 185-200, 2023 | 1 | 2023 |
Travelers\U+ 2019\Responses to Online Information on Consumer-generated Media for Travel-related Services S Kusumasondjaja Curtin University., 2012 | 1 | 2012 |