| An overview of technological innovation on SME survival: a conceptual paper NA Rahman, Z Yaacob, RM Radzi Procedia-Social and Behavioral Sciences 224, 508-515, 2016 | 142 | 2016 |
| The challenges among Malaysian SME: A theoretical perspective NA Rahman, Z Yaacob, RM Radzi World 6 (3), 124-132, 2016 | 134 | 2016 |
| Acceptance of YouTube as a learning platform during the Covid-19 pandemic: The moderating effect of subscription status. Z Yaacob, NH Md Saad Tem Journal 9 (4), 2020 | 75 | 2020 |
| Exploring the relationships between total quality management (TQM), strategic control systems (SCS) and organizational performance (OP) using a SEM framework Z Abas, Z Yaacob Journal of American Academy of Business 9 (2), 161-166, 2006 | 65 | 2006 |
| THE DIRECT AND INDIRECT EFFECTS OF CUSTOMER FOCUS ON PERFORMANCE IN PUBLIC FIRMS. Z Yaacob International Journal for Quality Research 8 (2), 2014 | 55 | 2014 |
| Determinants of successful financial management among micro entrepreneur in Malaysia NA Rahman, Z Yaacob, RM Radzi Journal of Asian Scientific Research 4 (11), 631, 2014 | 36 | 2014 |
| A comparative analysis of corporate social disclosure of top listed companies in China and Malaysia L Yang, ZB Yaacob World Review of Business Research 2 (2), 45-61, 2012 | 29 | 2012 |
| A structural relationship between total quality management, strategic control systems and performance of Malaysian local governments Z Ya’acob Unpublished Phd Thesis: Universiti Utara Malaysia, 2008 | 24 | 2008 |
| Exploring Sentiment Analysis on E-Commerce Business: Lazada and Shopee JYB Yin, NHM Saad, Z Yaacob Tem journal 11 (4), 1508-1519, 2022 | 23 | 2022 |
| Sustainability reporting: An overview of the recent development I Meutia, Z Yaacob, SF Kartasari Accounting and Financial Control 3 (1), 23-39, 2021 | 22 | 2021 |
| Impact of logical thinking skills and digital literacy on Thailand's generation Z accounting students’ internship effectiveness: Role of self-learning capability N Imjai, S Aujirapongpan, Z Yaacob International Journal of Educational Research Open 6, 100329, 2024 | 21 | 2024 |
| Building a personal brand as a CEO: A case study of Vivy Yusof, the cofounder of FashionValet and the dUCk Group NH Md Saad, Z Yaacob Sage Open 11 (3), 21582440211030274, 2021 | 18 | 2021 |
| Quality management as an effective strategy of cost savings Z Yaacob African Journal of Business Management 4 (9), 1844, 2010 | 18 | 2010 |
| Stakeholder or legitimacy theory? The rationale behind a company’s materiality analysis: Evidence from Indonesia I Meutia, SF Kartasari, Z Yaacob Sustainability 14 (13), 7763, 2022 | 17 | 2022 |
| Acceptance of YouTube as a learning platform during the Covid-19 Pandemic: The moderating effect of subscription status. TEM Journal, 9 (4), 1732–1739 Z Yaacob, NHM Saad | 15 | 2020 |
| Kesan pengurusan kualiti terhadap prestasi perkhidmatan pihak berkuasa tempatan Z Yaacob | 13* | |
| Mapping Sustainable Finance: A Detailed Analysis of Banks in Indonesia I Meutia, SF Kartasari, Z Yaacob, M Arunachalam Indonesian Journal of Sustainability Accounting and Management 4 (1), 13â …, 2020 | 12 | 2020 |
| Determinants of effective financial risk management in small business: A theoretical framework NA Rahman, RM Radzi Information Management and Business Review 7 (2), 87-92, 2015 | 12 | 2015 |
| THE LINK BETWEEN QUALITY MANAGEMENT AND MUSLIM CUSTOMER SATISFACTION. Z Yaacob International Journal of Business & Society 15 (1), 2014 | 12 | 2014 |
| Does Reputation Mediate the Relationship between Corporate Social Responsibility and Performance of SMEs in China. L YANG, Z YAACOB, SINYIN TEH International Journal of Economics & Management 11 (2), 2017 | 11 | 2017 |
