| Digital storytelling: Engaging young people to communicate for digital media literacy A Pandian, SB Baboo, LJ Yi Jurnal Komunikasi: Malaysian journal of communication 36 (1), 187-204, 2020 | 29 | 2020 |
| Reading the 21st century world: Self-assessment of digital media literacy among secondary school students in Malaysia S Balraj, LJ Yi | 13 | 2020 |
| Strategies applied by different arts and cultural organizations for their audience development: A comparative review NS Alnasser, LJ Yi Heliyon 9 (5), 2023 | 10 | 2023 |
| Young people and new media: social uses, social shaping and social consequences S Balraj, M Zin Nordin, J Ismail, LJ Yi University Sains Malaysia. Published in Media Matters, Networked Media …, 2010 | 9 | 2010 |
| The Perspective of Creative Practitioners on the Use of Social Media Among Creative Arts Students. SB Baboo, LJ Yi Pertanika Journal of Social Sciences & Humanities 26 (2), 2018 | 7 | 2018 |
| Bibliometric analysis of literature on social media trends during the COVID-19 pandemic R Xin, YJ Lim Online Information Review 48 (4), 764-782, 2024 | 3 | 2024 |
| The Research into Dark Mode: A Systematic Review Using a Two-Stage Approach and the SOR Framework A Yang, CH Goh, LJ Yi Przestrzeń Społeczna (Social Space) 23 (4), 358-395, 2023 | 3 | 2023 |
| PERCEPTION OF CREATIVE ARTS PRACTITIONERS ON THE USE OF DIGITAL TECHNOLOGIES FOR CREATIVE PROJECTS AMONG CREATIVE ARTS STUDENTS IN INSTITUTIONS OF HIGHER LEARNING JY Lim, SB Baboo Journal of Language and Communication (JLC), 102-115, 2022 | 2 | 2022 |
| Use of social media by creative arts students for learning and creative artwork development JY Lim, SB Baboo Proceedings of the 2nd International Conference on Creative Media, Design …, 2016 | 2 | 2016 |
| Souvenir Product Attributes: Preference of young Malaysian Tourist LJ Yi, PP Yung, GC Hiang International Journal of Accounting 7 (41), 2022 | 1 | 2022 |
| Visual communication design students’ self-perception of their visual literacy competency in determining, retrieving, interpreting, and evaluating visual materials CW Zhu, JY Lim Journal of Visual Literacy 43 (3), 197-213, 2024 | | 2024 |
| e-mail: genelimjingyi Gusmmy"; shantiGusmmy JY Lim, SB Babooº Journal of Language and Communication 9 (1), 102-115, 2022 | | 2022 |
| DEVELOPING CREATIVE ARTWORK THROUGH THE USE OF SOCIAL MEDIA: A CASE STUDY OF ARTS STUDENTS IN PENANG SB Baboo, LJ Yi | | |
