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Affendy Abu Hassim
Affendy Abu Hassim
Associate Professor, Universiti Kuala Lumpur
Verified email at unikl.edu.my
Title
Cited by
Cited by
Year
The effects of entrepreneurial orientation on firm organisational innovation and market orientation towards firm business performance
A Abu Hassim, AN Abdul Talib, AR Abu Bakar
1022011
Entrepreneurial Orientation Effects on Market Orientation and SMEs Business Performance–A SEM Approach
AH Affendy, AT Asmat-Nizam, MS Farid
SIBR-UniKL 2015 Conference (Kuala Lumpur) on Interdisciplinary Business and …, 2015
712015
Export diversification and economic growth in Malaysia
M Affendy, L Sim, A Bakari
MPRA Paper No 20588, 2010
69*2010
Factors influencing customer loyalty in private healthcare services
MF Shamsudin, NAM Razali, AA Hassim
The International Journal of Social Sciences and Humanities Invention 2 (10 …, 2015
422015
Review on customer satisfaction
NM Yussoff, SM Nayan
Journal of Undergraduate Social Science and Technology 2 (2), 2020
342020
Factors lead to customer loyalty in Prepaid Mobile Services.
MF Shamsudin, NAM Noor, AA Hassim, HI Hussain, MAN Salem, ...
Caspian Journal of Applied Sciences Research 4 (10), 2015
232015
The power of reciprocity theory in marketing
NNSN Mustapha, MF Shamsudin
Journal of Postgraduate Current Business Research 5 (1), 2020
182020
The Relationship between Online Shopping Environments, Sales Promotions, Website Quality, and Impulsive Buying Behaviour: A Structural Equation Modelling Approach
AAH Muhammad Asyraf Hasim
International Journal of Innovation, Creativity and Change. 6 (9), 2019
142019
Mediating role of organizational innovation on market orientation and business performance: SEM-AMOS approach
MF Shamsudin, AA Hassim
Science and Engineering Research Support Society, 2020
132020
A SEM Analysis of Environment Moderation on Market Orientation and Performance
MSF AA Hassim
Asia Pacific Journal of Social Science Research 1 (1), 1-6, 2016
132016
How to keep up with customer?
MR Mokhtar, MF Shamsudin
Journal of Postgraduate Current Business Research 5 (1), 2020
112020
Understanding Malaysian Consumer Online Purchase Intention: The Roles of Perceived Risk and Pervceived Value
SSP Dang, MFS Farid
Asia Pacific Journal of Social Science Research 1 (1), 2016
112016
Exploring Factors Attracting Purchase Intention of Imported Automobile Among Consumers’ in Malaysia
AAH Arwidah Ali, Farid Mohd
Asia Pacific Journal Of Social Science Research 1 (1), 7-12, 2016
11*2016
Role of trust towards business success
AZM Azahari, SM Nayan
Journal of Undergraduate Social Science and Technology 2 (2), 2020
82020
Relationship between Service Usefulness and Information Awareness toward Citizen Satisfaction of E-Government Services in Kuala Lumpur
AA Affendy, Zulkefli
International Journal of Innovation, Creativity and Change ISSN 2201-1323 5 …, 2019
6*2019
The effects of instant messaging services on working and communication quality
AM Abudaqa, H Al Mujaini, AA Hassim, MF Shamsudin
International Journal of Scientific and Technology Research 8 (12), 38-41, 2019
62019
The Factors University Location towards Student Choice to Private Universities
AAH Shamsudin M.F, Nurana, Aesya, Hussain, Milad Abdel
International Journal of Engineering & Technology 7 (4.29), 97-99, 2018
62018
Abdul & Abu Bakr, Abdul Rahim,(2011), The effects of Entrepreneurial orientation on firm organizational innovation and Market orientation towards firm Business perform
A Hassim, N Affendy, T Asmat
International Conference on Sociality Development, IPEDR 10, 280-284, 2011
5*2011
Rising customer satisfaction
WNSWA Tajuddin, SM Nayan
Journal of Undergraduate Social Science and Technology 2 (2), 2020
42020
An analysis of switching costs moderation on customer satisfaction and loyalty
MF Shamsudin, NAM Noor, AA Hassim, HI Hussain, MAN Salem
Journal of global business and social entrepreneurship 1 (1), 25-34, 2015
32015
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