Jan R. Landwehr
Cited by
Cited by
It's got the look: The effect of friendly and aggressive “facial” expressions on product liking and sales
JR Landwehr, AL McGill, A Herrmann
Journal of marketing 75 (3), 132-146, 2011
A dual-process perspective on fluency-based aesthetics: The pleasure-interest model of aesthetic liking
LKM Graf, JR Landwehr
Personality and social psychology review 19 (4), 395-410, 2015
The effect of brand design on brand gender perceptions and brand preference
T Lieven, B Grohmann, A Herrmann, JR Landwehr, M Van Tilburg
European Journal of Marketing 49 (1/2), 146-169, 2015
Gut liking for the ordinary: Incorporating design fluency improves automobile sales forecasts
JR Landwehr, AA Labroo, A Herrmann
Marketing Science 30 (3), 416-429, 2011
Measuring processing fluency: One versus five items
LKM Graf, S Mayer, JR Landwehr
Journal of Consumer Psychology 28 (3), 393-411, 2018
Product design for the long run: Consumer responses to typical and atypical designs at different stages of exposure
JR Landwehr, D Wentzel, A Herrmann
Journal of Marketing 77 (5), 92-107, 2013
When social media can be bad for you: Community feedback stifles consumer creativity and reduces satisfaction with self-designed products
C Hildebrand, G Häubl, A Herrmann, JR Landwehr
Information Systems Research 24 (1), 14-29, 2013
The effect of brand gender on brand equity
T Lieven, B Grohmann, A Herrmann, JR Landwehr, M Van Tilburg
Psychology & Marketing 31 (5), 371-385, 2014
It is all in the mix: The interactive effect of music tempo and mode on in-store sales
KM Knoferle, ER Spangenberg, A Herrmann, JR Landwehr
Marketing Letters, 1-13, 2012
Aesthetic pleasure versus aesthetic interest: The two routes to aesthetic liking
LKM Graf, JR Landwehr
Frontiers in Psychology 8, 15, 2017
Green IS design and energy conservation: an empirical investigation of social normative feedback
CM Loock, T Staake, J Landwehr
Proceedings of the International Conference on Information Systems (ICIS), 2011
The tipping point of design: How product design and brands interact to affect consumers’ preferences
JR Landwehr, D Wentzel, A Herrmann
Psychology & Marketing 29 (6), 422-433, 2012
The eyes have it: How a car's face influences consumer categorization and evaluation of product line extensions
SM Keaveney, A Herrmann, R Befurt, JR Landwehr
Psychology & Marketing 29 (1), 36-51, 2012
Quantifying visual aesthetics based on processing fluency theory: Four algorithmic measures for antecedents of aesthetic preferences.
S Mayer, JR Landwehr
Psychology of aesthetics, creativity, and the arts 12 (4), 399, 2018
A Herrmann, JR Landwehr
Gabler 3, 579-606, 2008
Processing fluency: An inevitable side effect of evaluative conditioning
JR Landwehr, B Golla, R Reber
Journal of Experimental Social Psychology 70, 124-128, 2017
Leveraging brand equity for effective visual product design
M Heitmann, JR Landwehr, TF Schreiner, HJ van Heerde
Journal of Marketing Research 57 (2), 257-277, 2020
The influence of reference frame and population density on the effectiveness of social normative feedback on electricity consumption
CM Loock, JR Landwehr, T Staake, E Fleisch, AS Pentland
Proceedings of the International Conference on Information Systems (ICIS), 2012
Objective measures of design typicality
S Mayer, JR Landwehr
Design Studies 54, 146-161, 2018
The nature of processing fluency: Amplification versus hedonic marking
JR Landwehr, L Eckmann
Journal of Experimental Social Psychology 90, 103997, 2020
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