| Impact of social media marketing on consumer’s purchase intentions: the mediating role of customer trust U Manzoor, SA Baig, M Hashim, A Sami International Journal of Entrepreneurial Research 3 (2), 41-48, 2020 | 198 | 2020 |
| Effect of HR practices on employee retention: The role of perceived supervisor support E Malik, SA Baig, U Manzoor Journal of Public Value and Administrative Insight 3 (1), 1-7, 2020 | 50 | 2020 |
| The effect of supply chain agility and lean practices on operational performance: a resource-based view and dynamic capabilities perspective U Manzoor, SA Baig, M Hashim, A Sami, HU Rehman, I Sajjad The TQM Journal 34 (5), 1273-1297, 2022 | 48 | 2022 |
| Factors affecting brand switching behavior in telecommunication: A Quantitative Investigation in Faisalabad region U Manzoor, SA Baig, M Usman, MI Shahid Journal of Marketing and Information Systems 3 (1), 63-82, 2020 | 21 | 2020 |
| Consumer perceptions of brands in Pakistan’s denim industry U Manzoor, SA Baig, E Malik, MI Shahid Pakistan Journal of Multidisciplinary Research 1 (1), 1-13, 2020 | 8 | 2020 |
| The Impact of Brand Experience, Service Quality, and Perceived Value on Word of Mouth and Repurchase Intentions U Manzoor, SA Baig, A Sami, I Sajjad Antecedents and Outcomes of Employee-Based Brand Equity, 198-218, 2022 | 7 | 2022 |
| The relationship between perceived training and development and employee retention: The mediating role of work attitudes and the moderating role of organizational support U Manzoor, A Irfan, SA Baig, I Sajjad, A Ullah, N Khalid Journal of Public Value and Administrative Insight 4 (3), 232-250, 2021 | 7 | 2021 |
| Characterizing Circular Supply Chain Practices in Industry 5.0 With Respect to Sustainable Manufacturing Operations A Sami, U Manzoor, A Irfan, F Sarwar Journal of Management and Research 10 (1), 84-105, 2023 | 6 | 2023 |
| Evaluating the impact of lean practices and supply chain management practices on firm performance–an empirical evidence from manufacturing industries U Manzoor, SA Baig, A Sami, H ur Rehman, M Nazam Asia Proceedings of Social Sciences 7 (1), 57-59, 2021 | 6 | 2021 |
| Managing supply chain risk through supply chain integration and quality management culture MI Shahid, M Hashim, SA Baig, U Manzoor, HU Rehman, F Fatima Supply Chain Forum: An International Journal 25 (1), 62-74, 2024 | 5 | 2024 |
| Optimization of Aggregate Production Planning Problems with and without Productivity Loss using Python Pulp Package HU Rehman, A Ahmad, Z Ali, SA Baig, U Manzoor Management and Production Engineering Review 12 (4), 2021 | 4 | 2021 |
| Blockchain Technology in Marketing: Potential Applications and Implications U Manzoor, MS Iqbal, SA Baig Perspectives in Management and Society 2 (1), 12-23, 2023 | 2 | 2023 |
| Assessing The Benefit of Adopting TQM Philosophy and Green Supply Chain Management Towards Sustainable Operations: An Evidence from Textile Industries of Pakistan U Manzoor Asia Proceedings of Social Sciences 11 (1), 1-5, 2023 | | 2023 |
| Analyzing the Epidemiological Outbreak of COVID-19 using Descriptive and Predictive Analytics HU Rehman, M Shafiq, FG Nabi, S Hassan, SA Baig, U Manzoor | | |
Sajjad ahmad BaigNational textile university faisalabadVerified email at ntu.edu.pk
