| Like it or not: Issue of credibility in Facebook advertising A Yaakop, MM Anuar, K Omar Asian social science 9 (3), 154, 2013 | 170 | 2013 |
| The impact of customer relationship management dimensions on service quality JA Al-Gasawneh, MM Anuar, Z Dacko-Pikiewicz, J Saputra Polish Journal of Management Studies 23 (2), 24-41, 2021 | 109 | 2021 |
| Effects of skepticism on consumer response toward cause-related marketing in Malaysia MM Anuar, O Mohamad International business research 5 (9), 98, 2012 | 75 | 2012 |
| Organizational commitment and intention to leave among nurses in Malaysian public hospitals K Omar, MM Anuar, AHA Majid, H Johari International Journal of Business and Social Science 3 (16), 2012 | 70 | 2012 |
| Time lagged investigation of entrepreneurship school innovation climate and students motivational outcomes: Moderating role of students’ attitude toward technology X Yuan, R Kaewsaeng-On, S Jin, MM Anuar, JM Shaikh, S Mehmood Frontiers in Psychology 13, 979562, 2022 | 68 | 2022 |
| The relationship among service quality, patient satisfaction and patient loyalty: case study in Jordan Mafraq hospital MA Aladwan, HS Salleh, MM Anuar, H ALhwadi, I Almomani Linguistics and Culture Review 5 (S3), 27-40, 2021 | 61 | 2021 |
| Cabaran media baru sebagai medium pembelajaran agama dan penyelesaiannya dari perspektif Islam F Adam, MM Anuar, EMTE Ali Jurnal Islam dan Masyarakat Kontemporari 9, 12-23, 2015 | 55 | 2015 |
| The use of blog as a medium of Islamic da’wah in Malaysia F Adam, MM Anuar, AH Ali International Journal of Sustainable Human Development 2 (2), 74-80, 2014 | 53 | 2014 |
| Green innovation practices and consumer resistance to green innovation products: Moderating role of environmental knowledge and pro-environmental behavior MAS Khan, J Du, HA Malik, MM Anuar, M Pradana, MRB Yaacob Journal of Innovation & Knowledge 7 (4), 100280, 2022 | 49 | 2022 |
| Consumers’ perceptions and attitudes towards advertising on Facebook in Malaysia A Yaakop, M Mohamed Anuar, K Omar, A Liaw World Business and Economics Research Conference, Auckland New Zealand, 2012 | 47 | 2012 |
| Mobile-customer relationship management and its effect on post-purchase behavior: The moderating of perceived ease of use and perceived usefulness JA Al-Gasawneh, B Al Khoja, MA Al-Qeed, NM Nusairat, Q Hammouri, ... Growing Science, 2022 | 43 | 2022 |
| Muslim Consumers’ Perception on Internet Banking Services MM Anuar, F Adam, Z Mohamad International Journal of Business and Social Science 3 (5), 2012 | 39 | 2012 |
| Marketing performance sustainability in the Jordanian hospitality industry: The roles of customer relationship management and service quality JA Al-Gasawneh, KN AlZubi, MM Anuar, SF Padlee, A Ul-Haque, ... Sustainability 14 (2), 803, 2022 | 36 | 2022 |
| Online sellers’ reuse behaviour for third-party logistics services: An innovative model development and E-Commerce AH Ngah, MM Anuar, NLN Rozar, A Ariza-Montes, L Araya-Castillo, ... Sustainability 13 (14), 7679, 2021 | 36 | 2021 |
| Keep up the good work in research universities: An importance-performance analysis SF Padlee, V Reimers, S Mokhlis, MM Anuar, A Ahmad Australasian marketing journal 28 (2), 128-138, 2020 | 36 | 2020 |
| Does skepticism influence consumers intention to purchase cause-related products? MM Anuar, K Omar, O Mohamad International Journal of Business and Social Science 4 (5), 2013 | 35 | 2013 |
| Organizational commitment and intention to leave among nurses: the mediating role of moral obligation K Omar, M Mohamed Anuar, AH Abdul Majid, H Johari International Journal of Management Studies (IJMS) 19 (2), 31-46, 2012 | 34 | 2012 |
| Examining the effects of cause-proximity and gender on consumers’ response to cause-related marketing: evidence from Malaysia MM Anuar, O Mohamad International Journal of Marketing Studies 3 (3), 174-181, 2011 | 34 | 2011 |
| Drivers of green consumption behaviour and their implications for management MM Anuar, K Omar, ZU Ahmed, J Saputra, AY Yaakop Polish Journal of Management Studies 21, 2020 | 31 | 2020 |
| ul-Haque, A., & Saputra, J.(2022) JA Al-Gasawneh, KN AlZubi, MM Anuar, SF Padlee Marketing performance sustainability in the Jordanian hospitality industry …, 0 | 28 | |
Azizul Yadi YaakopAssociate Professor of Marketing, Universiti Malaysia TerengganuVerified email at umt.edu.my
