| A Review on the Role of Media in Increasing Materialism among Children Vandana, U Lenka Procedia-Social and Behavioral Sciences 133, 456-464, 2014 | 48 | 2014 |
| Factors affecting usage of e-resources: scale development and validation R Garg, V Kumar, Vandana Ruchi Garg , Vinod Kumar , Vandana 69 (1), 64-75, 2017 | 37 | 2017 |
| A Review on Impact of Socialization Agents in Breeding Consumerism among Children U Lenka, Vandana Global Business Review 16 (5), 867-878, 2015 | 18 | 2015 |
| Usage pattern of e-resources among management students in Nagpur, Maharashtra (India) V Kumar, Vandana, DK Batra The Electronic Library, 2018 | 17 | 2018 |
| Direct and indirect influence of interpersonal and environmental agents on materialism in children U Lenka, Vandana Psychological Studies 61 (1), 55-66, 2016 | 12 | 2016 |
| Modelling the Impact of Customer Experience on Brand Loyalty: A Conceptual Study R Garg, Vandana, V Kumar International Conference on ‘Research and Business Sustainability (ICRBS …, 2017 | 4 | 2017 |
| Stakeholder Classification: A Sustainability Marketing Perspective V Kumar, P Goyal, Vandana, R Garg 2nd International Conference on Evidence Based Management [ICEBM – 2017 …, 2017 | 4 | 2017 |
| Investigating the impact of usage factors on satisfaction and intention to use e-resources Vandana, RJ Garg, V Kumar, AK Singh Performance Measurement and Metrics 24 (1), 1-11, 2023 | 3 | 2023 |
| Analyzing the Impact of Value Satisfaction on Behavioral Intention to Use E-Resources V Kumar, RJ Garg, A Zia Journal of Information Science Theory and Practice 10 (3), 1-14, 2022 | 3 | 2022 |
| Investigating the Impact of Online Service Convenience on Customer Engagement, Attitude and Intention to Use Food Delivery Apps Vandana, S Kumar, V Kumar, P Goyal International Journal on Food System Dynamics 14 (3), 331-344, 2023 | 2 | 2023 |
| Cultural diversity in tourism: a bibliometric analysis of 33 years (1988–2021) S Kumar, P Goyal, V Kumar, Vandana Exploring the Latest Trends in Management Literature, 147-168, 2022 | 2 | 2022 |
| Future group’s new move: Big bazaar direct V Kumar, Vandana Emerald Emerging Markets Case Studies Journal 6 (2), 1-18, 2016 | 2 | 2016 |
| Prioritizing the Components of Online Environment to Assess Customer Experience: An Interpretive Structural Modeling Approach RJ Garg, Vandana, V Kumar International Journal of E-Business Research (IJEBR) 17 (2), 81-100, 2021 | 1 | 2021 |
| Aquaguard-on-the-Go: Purified Water Anywhere Anytime Vandana, V Kumar, U Lenka South Asian Journal of Business and Management Cases (SCOPUS indexed) 6 (1 …, 2017 | 1 | 2017 |
| How Much Noise ChatGPT is Making: A Sentiment Analysis Approach V Kumar, Vandana 2023 World Conference on Communication & Computing (WCONF), 1-5, 2023 | | 2023 |
| Patanjali Ayurved Limited’s Skin Ailment Advertisement: What Have We Learnt? V Kumar, Vandana, M Wason FIIB Business Review 10 (4), 352-356, 2021 | | 2021 |
| Enhancing Public Engagement for Green Diwali: An Initiative of Centre for Sustainability, Growth, and Development (CSGD) V Kumar, P Goyal, D Kumar International Journal of Social Ecology and Sustainable Development (IJSESD …, 2020 | | 2020 |
| Promoting sustainability through spirituality: Patanjali Ayurved Limited Vandana, V Kumar, K Khatter, R Garg Business Sustainability in the 21st century: Managing people, planet, and profit, 2019 | | 2019 |
| Strategic alliances: Sustainable business strategy for 2025 K Khatter, Vandana, P Gupta Business 2025 Driving Growth Through Strategic Innovation Entrepreneurship …, 2018 | | 2018 |
| Assessing Online Experience through Interpretive Structural Modelling Approach Vandana, R Garg, V Kumar Facets of Business Excellence in Marketing and Strategy, 2018 | | 2018 |
Dr Vinod KumarAssociate Professor, MICA, Ahmedabad, IndiaVerified email at micamail.in
