B. Yasanthi Perera
Cited by
Cited by
Alternative marketplaces in the 21st century: Building community through sharing events
PA Albinsson, B Yasanthi Perera
Journal of consumer Behaviour 11 (4), 303-315, 2012
From trash to treasure and beyond: the meaning of voluntary disposition
PA Albinsson, BY Perera
Journal of Consumer Behaviour: An International Research Review 8 (6), 340-353, 2009
DART scale development: diagnosing a firm’s readiness for strategic value co-creation
PA Albinsson, BY Perera, PT Sautter
Journal of Marketing Theory and Practice 24 (1), 42-58, 2016
Collaborative consumption usage in the US and India: An exploratory study
PA Albinsson, BY Perera, L Nafees, B Burman
Journal of Marketing Theory and Practice 27 (4), 390-412, 2019
The rise of the sharing economy: Exploring the challenges and opportunities of collaborative consumption
PA Albinsson, BY Perera, RW Belk
(No Title), 2018
Contrived surplus and negative externalities in the sharing economy
MA Griffiths, BY Perera, PA Albinsson
Journal of Marketing Theory and Practice 27 (4), 445-463, 2019
The impact of immigrant entrepreneurs℉ social capital related motivations
C Gomez, BY Perera, JY Weisinger, DH Tobey, T Zinsmeister-Teeters
New England Journal of Entrepreneurship 18 (2), 19-30, 2015
Integrating sustainability into the business curriculum through e-learning
PA Albinsson, BY Perera, P Sautter
MERLOT Journal of Online Learning and Teaching 7 (1), 117-127, 2011
Corporate social responsibility initiatives: A stakeholder model for aligning competing values in West Africa
DH Tobey Sr, B Yasanthi Perera
African Journal of Economic and Management Studies 3 (1), 95-115, 2012
Consumer Activism Through Social Media Carrots Versus Sticks
PA Albinsson, BY Perera
Online Consumer Behavior, 101-131, 2012
Assessing value co-creation: DART scale development and validation
PA Albinsson, B Perera, E Sautter
AMA summer educator’s conference proceedings–marketing, 458-459, 2011
Immigrant entrepreneurs and community social capital: an exploration of motivations and agency
C Gomez, BY Perera, JY Wesinger, DH Tobey
Journal of Small Business and Enterprise Development 27 (4), 579-605, 2020
Access-Based Consumption
PA Albinsson, BY Perera
The rise of the sharing economy: Exploring the challenges and opportunities …, 2018
Consumer activism 2.0: Tools for social change
PA Albinsson, BY Perera
The Routledge companion to digital consumption, 356-366, 2013
Pursuing fitness: how dialectic goal striving and intersubjectivity influence consumer outcomes
PA Albinsson, BY Perera, GD Shows
Consumption Markets & Culture 20 (1), 35-58, 2017
The role of social capital in the growth and innovation of immigrant-founded enterprises
BY Perera, C Gomez, JY Weisinger, DH Tobey
International Journal of Innovation and Learning 13 (1), 33-49, 2013
“For the Gram”: An Exploration of the Conflict between Influencers and Citizen-Consumers in the Public Lands Marketing System
S Ray Chaudhury, L Nafees, BY Perera
Journal of Macromarketing 41 (4), 570-584, 2021
This is who I am: Instagram as Counterspace for Shared Gendered ethnic identity expressions
BY Perera, SR Chaudhury, PA Albinsson, L Nafees
Journal of the Association for Consumer Research 6 (2), 274-285, 2021
Value co-creation in consumer-intensive service encounters: A dyadic perspective
BY Perera, PA Albinsson, GD Shows
Journal of Creating Value 3 (1), 19-32, 2017
Putting the roots back in grassroots: Consumer activism through social media
PA Albinsson, BY Perera
Environments 15, 309-329, 2010
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